S&S.Co
Audit
Site
Industries
Explore
Try itFree
Free site audit

We scan your site for AI search readiness and email you a 24-page report with a prioritized fix list.

Get started
Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦
Built for the bay

Auto repair websites that load fast, get cited, and ring the shop phone.

Specialist pages for the makes you actually fix (BMW, Audi, VW, Toyota, Honda, Subaru) and the systems you actually service (transmission, alignment, brakes, AC, electrical), each written out properly, with a tap-to-call bar that follows the page, and monitoring across the six AI tools buyers are now searching first. The audit is free, and we quote under what you currently pay.

Get the free auditOr watch it working
  • Named in AI answersChatGPT, Perplexity
  • Site from $2,500rebuild anchor
  • 32% AI trafficstudio's own site
  • Audit freeno card, no call
What auto repair shops and mechanics tell us

The five lines we hear from auto repair shops and mechanics on every audit call.

They told us

“Half my calls are people asking if we work on their car. The site doesn't say.”

What that means

No pages for the makes you specialise in, so the AI tools and Google can't surface the shop on make-specific queries.

~6 hrs/wk fielding wrong calls
They told us

“Agency built us a pretty site for $4k. Zero bookings from it in eight months.”

What that means

The site reads like a brochure with stock mechanic photos and generic 'honest service' copy, none of which matches how buyers actually search ('Audi A4 timing chain cost Toronto').

$3.2k spent, 0 bookings
They told us

“ChatGPT is sending people to the dealer's site and the franchise chains, not us.”

What that means

Without answers on the page and real depth per service, the AI tools default to the shops with the most organised, citable content, which is rarely the independent specialist.

Most AI traffic skips you
They told us

“We're booked three weeks out for transmissions but nobody knows we do them.”

What that means

Service depth lives only in the owner's head and on a Yelp profile, so the page that should rank for 'transmission rebuild [city]' doesn't exist or is one paragraph deep.

~$22k/yr in missed jobs
They told us

“Reviews are good but the site looks like it was built in 2014.”

What that means

Slow Wix or WordPress build, no reviews feeding Google's panel, and a site that crawls on a phone, so mobile buyers bounce before the click-to-call even loads.

Mobile bounce above 70%
Three things this buys you

Get found while the car is still making the noise

Nobody plans a repair. Something starts rattling, they pull over, and they search on a phone with one hand. These are the three things your site has to do in the two minutes that follow.

01

Get named when somebody asks an AI who to take it to

Increasingly the first question goes to an AI rather than a search box. Who does pre-purchase inspections near me, who works on European cars, who can look at it today. The answer names a couple of shops and says why. Getting into it takes your services, your specialisms and your prices written down where they can be read, which is exactly the stuff most shop websites leave on the phone.

Illustration. The business is invented and the wording is ours, so nothing here claims a result we have not measured.

02

Turn up at the top for the job and the town

Brake repair Hamilton, safety inspection near me, transmission shop open Saturday. These are the searches that end in a phone call, and today the top of that page is usually a directory that gets paid to pass your lead to whoever bid highest. A page for each service and each area you cover puts the tap on your own number.

Illustration. The businesses are invented and the wording is ours, so nothing here claims a result we have not measured.

03

Answer while they are still standing next to the car

Can you look at it today, what does an inspection cost, do you work on my make. Your service desk fields these between customers, and the ones that come in while everybody is under a hood go unanswered. An assistant on your own site answers the moment somebody is deciding, then takes their number and their plate so the callback is quick and specific.

Mock-up. A real one is briefed on your own prices, hours and policies, and sends the enquiry wherever you want it.

What we ship

The deliverable, not the deck.

01

Per-make specialist pages

BMW, Audi, VW, Toyota, Honda, Subaru, Mercedes, Lexus, each one gets its own page with the detail written out properly, the common failure modes you actually see, and a service area block tied to the city.
02

Per-service pages

Alignment, transmission, brakes, AC, electrical, oil change, tire mount and balance, exhaust, each one carries its own detail and pricing, an honest price band where you're comfortable showing one, and an answers block that the LLMs cite.
03

Sticky click-to-call bar

Auto repair converts faster on phone than any other ICP we touch, including the contractors. A persistent mobile call bar (with a tap-to-text fallback) sits above the fold from scroll-pixel zero through the footer.
04

Service area and opening hours, stated properly

OpeningHoursSpecification, AreaServed across the city polygons you actually drive to, and the cards plus financing you take. The boring detail that drives the Google panel that drives the calls.
05

Review aggregation

Google Business Profile pulled through the API, the latest five surfaced on the homepage, and the full set carried across the per-make and per-service pages so the social proof is where the buyer is, not behind a tab.
06

Pricing transparency where it makes sense

Oil change, brake pad swap, tire rotation, AC recharge, the services where buyers want a band before they call. We write the copy in your voice, with the 'this is a starting point, your car may differ' hedge that protects the estimate.
Pricing without the pitch

What each tier ships for an auto repair shop.

The build is one-time. The retainer keeps the site fast, the detail current, and the AI mentions flowing. We quote under what you currently pay an agency, the audit is free, and you can see the four tiers and the four retainers in full at our solutions page. The right tier for most independent shops sits in the Story or Engine range depending on how many makes and services you want pages for.

Site

$2,500
$2,500. Up to eight pages with the AI-search groundwork in place. The starter for a one-bay generalist shop that needs the basics working before next quarter, plus three or four core service pages and one make-specialist page if there's a clear lead.

Story

$5,000
$5,000. Up to fifteen pages with audio/video pipelines for the shop owner who wants to record a Loom walking through a brake job and have it turn into a service page. Right-sized for the specialist shop covering two or three makes plus a tight service menu.

Engine

$9,000
$9,000. Up to 200 pages generated from one list. This is the European specialist who fixes six makes, runs twenty service categories, and wants city pages across the Greater Toronto Area or Lower Mainland. The combinatorics get handled.

Studio

$15,000+
$15,000 and up. Custom builds for the multi-location group, the franchise system, or the shop that wants an embedded booking flow and SMS quote layer. Usually only the right answer when there are three or more locations or a fleet contract behind the work.

Monthly plan (search and AI work included at every tier)

  • Local$300/mo
    Hosting, upkeep, 1 post a month
  • Growth$700/mo
    + 4 posts a month, rival tracking
  • Authority$2,000+/mo
    + press, reviews, research

Prices shown exclude applicable taxes.

See the full pricing and tier breakdown
Why us

What you're actually getting.

01
Getting you named in AI answers is included in every monthly plan, never an upsell.
02
Cite-met monitoring across six AI engines (ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini, Copilot) is real-time, not quarterly, and it's surfaced at cite-met.com if you want to see it run.
03
Our own studio site gets roughly a third of its traffic from AI engines, over eleven thousand visits last week from ChatGPT, Perplexity, and AI Overviews alone, so we ship what we run.
04
We quote under what you're currently paying your SEO agency. The audit is free and the comparison is itemized.
05
Mahmoud spent a decade in healthcare scheduling at Verto building AI orchestration, and won the $100K Lovable Shipped Season 1 Grand Prize against more than 5,800 builders, which means the AI work is done in-house.
06
Click-to-call posture is built into the page architecture from day one, not bolted on after launch.

Free audit

24-page AI search audit, no commitment.

You hand us your web address and we send back a scored report: how fast the site loads on a phone, whether Google and ChatGPT can actually read it, how often they mention you today, and the gap between what you have and what auto repair shops and mechanics need to show up in 2026. A web address is all we need.

Get the free audit
Go deeper

Auto repair shops and mechanics guides & pricing.

What does an auto repair shop website actually cost?

Real pricing for auto repair shop websites in Canada. Four build tiers ($2,500 to $15,000+), four retainers ($300 to $2,000+/mo). Free audit, no commitment.

Read the guide
Quick answers

Frequently asked.

Where we work

Auto repair shops and mechanics across Canada.

We build and rank auto repair shops and mechanics sites across Canada and the UK. Our Toronto page goes deep on the local market; for any other city, tell us on the audit and we tailor the build to it.

TorontoVancouverMontrealCalgaryOttawaEdmontonMississaugaBramptonHamiltonWinnipegLondon ONKitchener-WaterlooHalifaxVictoriaSurrey
Free audit

Find out what your shop's site is missing before you spend another month paying for it.

The audit walks through your current site, the per-make and per-service pages you should have, the gaps that are keeping the AI tools from naming you, and the price comparison against your current SEO bill. It's free and it takes a week.
Get the free auditSee more work