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Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦
For CPAs and accounting firms

Accounting firm websites built for the way buyers actually search now

Small business owners and high-net-worth filers no longer search for trusted financial partner. They search for small business CPA Toronto, expat tax accountant, crypto tax filing. The firms that get named are the ones with a page per service line, their details written where search engines read them, and copy a CPA Ontario reviewer can sign off on. We rebuild that site, including the AI-search groundwork. The audit is free.

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  • Named in AI answersChatGPT, Perplexity
  • Site from $2,500rebuild anchor
  • 32% AI trafficstudio's own site
  • Audit freeno card, no call
What accounting firms tell us

The five lines we hear from accounting firms on every audit call.

They told us

“Our agency keeps writing trusted financial partner copy and no one books a call.”

What that means

Generic positioning loses to firms whose pages match the actual long-tail searches buyers use between tax seasons.

~$22k/yr pipeline lost
They told us

“I can't have anything on the site that reads like specific tax advice or I'm in trouble.”

What that means

Most agency copywriters don't know CPA Ontario or IRS Circular 230 rules, so partners end up rewriting every draft themselves.

~12 hrs/wk partner time
They told us

“Half our clients are bookkeepers we picked up by accident, the site doesn't mention them.”

What that means

Service-line pages for bookkeeping, payroll, controllership, and audit are missing, so the site under-sells the firm's actual offering.

3 service lines invisible
They told us

“Tax deadlines change and the FAQ on our site is two years old.”

What that means

Without deadline answers tied to the CRA or IRS calendar, the site stops being useful the week buyers need it most.

Spring traffic flat
They told us

“ChatGPT keeps recommending the firm down the street when I ask about cannabis tax.”

What that means

Without niche pages for specialties like cannabis, crypto, or expat filing, the AI tools name whoever did the structured-data work.

Niche leads going to competitors
Three things this buys you

Be one of the two or three names they end up with

Nobody shortlists an accountant from a phone book any more. They search, they ask an AI, and then they need one question answered before they will pick up the phone. Here is what your site should be doing at all three of those moments.

01

Get named when somebody asks an AI for an accountant

Owners ask it plainly: who handles corporate tax for a company my size, near me. The answer comes back with two or three firms and a reason for each. What decides whether you are one of them is whether your site says who you actually work with, what each engagement covers, and what it costs. Most firm sites say none of that, which is why the answer names somebody else.

Illustration. The business is invented and the wording is ours, so nothing here claims a result we have not measured.

02

Turn up when they search your service and their city

Small business accountant Mississauga, corporate tax filing near me, bookkeeper for a trades company. These searches happen constantly, and the top of the page is usually a directory that sold your competitor a listing. A real page for each service you offer and each area you serve puts your own name there instead.

Illustration. The businesses are invented and the wording is ours, so nothing here claims a result we have not measured.

03

Answer the fee question that arrives at ten at night

What does a year-end cost, do you do the bookkeeping too, can you take us on mid-year. These land by email after hours and sit until somebody gets to them, by which point the owner has emailed two other firms. An assistant on your site answers them straight away, then takes the details that make a partner's call back short and specific.

Mock-up. A real one is briefed on your own prices, hours and policies, and sends the enquiry wherever you want it.

What we ship

The technical work that turns an accounting site into a citation surface

01

A page for every service line you sell

Separate pages for tax filing, bookkeeping, business advisory, payroll, audit, and controllership, each with its own details and its own answers, so the AI tools see six things worth quoting instead of one homepage.
02

Per-niche pages with disclosure-aware copy

Cannabis accounting, crypto tax, expat filing, real estate investor returns. Each niche page ships with the disclosure language a partner would write themselves, and none of it crosses the line into specific tax advice.
03

Deadline answers tied to the CRA and IRS calendar

The FAQs about installment deadlines, T4 filing, 1099 deadlines, and corporate year-end refresh automatically when the calendar rolls over, so the firm shows up in the AI Overview the week buyers actually search.
04

The bookkeeping software you work with, named

QuickBooks, Xero, Wave, Sage. Each one gets its own detail on the page, so the firm is the name that comes back when a small business owner asks ChatGPT for a QuickBooks-fluent CPA in their city.
05

Booking widget integration on Studio tier

Calendly plus a structured intake form, wired into the firm's CRM, so prospects who arrive from an AI citation can book a free consult without a partner having to triage the inbox.
06

Compliance-checked copy across every public page

Every draft runs through a CPA-rule check that strips implied-guarantee language, removes anything that could be read as specific tax advice, and keeps the marketing site on the safe side of CPA Ontario and IRS Circular 230.
Pricing for accounting firms

What each tier looks like for a CPA firm

Most accounting firms we talk to are paying somewhere between $400 and $1,800 a month for a marketing site that was written for a notional small business and bolted to a WordPress theme. The four build tiers below scope by page count and by how much of the niche and service-line work is included, with the matching retainers on the solutions page.

Site

$2,500
$2,500. Up to 8 pages, the AI-search groundwork, and your details written properly across the core service lines (tax filing, bookkeeping, payroll, advisory). The starter for a one-partner firm that needs the marketing site working before the spring buying window opens.

Story

$5,000
$5,000. Up to 15 pages, plus per-service-line pages for the full lineup (tax, bookkeeping, payroll, advisory, audit, controllership) and one or two niche pages (cannabis, crypto, expat, real estate). The right tier for a mid-size CPA firm that wants the long-tail searches showing up by next tax season.

Engine

$9,000
$9,000. Up to 200+ pages generated from one list. A page per niche crossed with every city (cannabis tax Toronto, crypto tax Vancouver, expat filing Calgary), deadline answers tied to the CRA calendar, and the bookkeeping software you work with named on the page. The tier for a multi-partner firm that wants to own the long tail.

Studio

$15,000+
$15,000 and up. Custom intake apps, Calendly plus structured intake form wired into the firm's CRM, multi-jurisdiction rollouts (CRA and IRS), and embedded conversational layers for FAQ surfacing. The tier for firms with a real ops team and a partner who wants the site to act like the front desk.

Monthly plan (search and AI work included at every tier)

  • Local$300/mo
    Hosting, upkeep, 1 post a month
  • Growth$700/mo
    + 4 posts a month, rival tracking
  • Authority$2,000+/mo
    + press, reviews, research

Prices shown exclude applicable taxes.

See the full pricing and tier breakdown
Why an accounting firm hires us

What we ground every claim in

01
Getting you found in AI answers is included in every monthly plan, never billed as a separate add-on the way most agencies do it.
02
Mahmoud spent a decade building AI orchestration in healthcare, so the discipline a regulated industry takes is closer to home than most agencies bring.
03
Every public-facing draft runs through a CPA-rule check that strips implied-guarantee language and removes anything that could be read as specific tax advice.
04
The studio's own site gets 32% of its traffic from AI engines, with something north of 11,618 visits in a single week from ChatGPT, Perplexity, and Google AI Overviews.
05
Cite-met AI-traffic tracking runs in real time at every retainer tier, so the firm sees the Human/SEO/AI visitor split instead of waiting on a quarterly report.

Free audit

24-page AI search audit, no commitment.

You hand us your web address and we send back a scored report: how fast the site loads on a phone, whether Google and ChatGPT can actually read it, how often they mention you today, and the gap between what you have and what accounting firms need to show up in 2026. A web address is all we need.

Get the free audit
Go deeper

Accounting firms guides & pricing.

What does an accountant website actually cost?

The honest pricing breakdown for CPA and accounting firm websites in 2026. Build tiers from $2,500, plans from $300/mo, what to expect against agency quotes.

Read the guide
Quick answers

Frequently asked.

Where we work

Accounting firms across Canada.

We build and rank accounting firms sites across Canada and the UK. Our Toronto page goes deep on the local market; for any other city, tell us on the audit and we tailor the build to it.

TorontoVancouverMontrealCalgaryOttawaEdmontonMississaugaBramptonHamiltonWinnipegLondon ONKitchener-WaterlooHalifaxVictoriaSurrey
Start with the audit

We'll show you the gap before we quote anything

The free audit runs your current site against the checklist (the groundwork, per-service-line page depth, deadline answers, compliance redlines) and comes back in writing inside three business days. If the gap is small, we'll say so.
Get the free auditSee the pricing