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Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦Modern websites, ranked in AI search✦Cited by ChatGPT, Perplexity & Google AI Overviews✦32% of our own traffic comes from AI search✦
Platform Rebuilds

Your content is locked inside one rendering layer. Let it out.

A headless CMS keeps your content as structured data your team can edit, while we render it as a fast modern site, an AI-readable feed, and any future channel you decide to ship to.

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The challenge
Most small business sites have content trapped inside the rendering engine. WordPress blocks the same blog post from feeding an email campaign, a podcast page, or an AI agent without duplicating the work. Squarespace has no API at all. When you want to launch a new location page or a new service line, your old SEO agency wires it together with plugins and hopes the schema does not break. Content models built that way do not scale, and the AI engines have a harder time crawling them cleanly. The fix is to separate content from rendering. Content as data, rendering as a thin layer on top.
How we solve it
On Engine and Studio builds we wire in a content layer your editors can use without thinking about schema or rendering. Depending on the scope we use Sanity (flexible content modeling, great real-time editing), Contentful (large teams, complex workflows), Strapi (open source, self-hosted), or sometimes a TypeScript data file inside the repo for sites where the content rarely changes. The frontend is React (Vite, Next.js, or TanStack Start). Schema markup is generated at build time from the content model so it stays consistent across every new page. Editors get visual editing, scheduled publishing, preview environments, and role-based access. We train your team. You own the code and the content. Most rebuilds with a headless CMS land at the Engine tier ($9,000) or Studio tier ($15,000+) when the content volume justifies it.

Key benefits

Write it once, ship it anywhere

One content source feeds the website and the app, the partner portal, the email, and an AI feed, all saying the same thing. Nobody re-keys a post four times.

Your editors move faster

A clean editor with real workflows and a live preview means your content team ships without waiting in a queue behind a developer.

Your developers pick the tools

Content comes through an API, so your developers use whatever frontend framework they like instead of bending to a CMS that wants to render the page itself.

Our process

  1. 01

    Content Operations Assessment

    We look at how your team writes and ships today: the workflows, who does what, what has to publish, and what it has to connect to.

  2. 02

    CMS Selection & Content Modeling

    We name the headless CMS that fits and design a content model that holds up as you grow, with clear types and relationships and the validation rules to keep them honest.

  3. 03

    Implementation & Integration

    We set up the CMS, build the API layer that feeds every channel, and wire in the editorial workflows and permissions your team needs.

  4. 04

    Content Migration

    We script the move so all your content comes across intact, with metadata, relationships, and media in place.

  5. 05

    Training & Handoff

    We train your editors and developers until they can run the CMS without us, and leave documentation and support behind.

Proof you can check

4 → 30

pages for Starlit Homes, a NetZero builder whose self-built site became a page per model plus a building-science blog.

Read the case study

6 → 190+

pages for Zebra Home Cinema, rebuilt from a 6-page WordPress site with 22 city pages and 96 posts.

Read the case study

90 days

for Lotso Travel's blog to rank one slot under Rogers and Telus on Canadian roaming-versus-eSIM searches.

Read the case study

Ready to get started?

Get a free audit and see exactly where you stand.

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Related insights

Strategy & Process

WordPress Bloat vs. AI-Native Architecture: The Executive Guide to Replatforming

Explore related solutions

WordPress to Headless Migration

We rebuild small business sites off WordPress onto a modern stack (TypeScript + React + Vite or Next.js or TanStack Start), Lighthouse 90+, AEO baked in, and a content workflow your team can actually use.

API-First Content Architecture

API-first content means a single source of truth your site, your AI agents, your email tools, and future channels can all read from. We model it once and render it everywhere.

Squarespace to Custom React

Squarespace got you online in a weekend three years ago. Now you are quietly losing customers to faster, AI-discoverable sites. We rebuild on a modern React stack with AEO baked in.

Industries that ship this

Real Estate

Real estate agents and developers sites with RealEstateAgent schema.

Custom AV Installers

AV installers sites with LocalBusiness schema.

Schools and Training Programs

Schools and training providers sites with EducationalOrganization schema.

Accountants and CPAs

Accounting firms sites with AccountingService schema.

Want to verify?

Industry sources we cite.

3 links · External

Quick answers

Frequently asked.

There is no single best, it turns on what you need. Sanity gives you flexible content modeling and real-time collaboration. Contentful brings strong governance and a mature ecosystem. Strapi is the open-source, self-hosted option with full control. We weigh your team, your workflows, and how far you need to scale, then pick.

WordPress and Drupal tie your content to how it renders, so the two are welded together. A headless CMS stores the content on its own and serves it over an API to any frontend or channel. Pulling them apart lets you put the content anywhere while keeping the editing simple.

Yes. We script the migration so all your content, metadata, media, and the relationships between pieces come across intact. We keep your URL structure and search equity, and we run an automated comparison before cutover to confirm nothing dropped.

Headless CMS work lands at the Engine tier ($9,000) for sites with moderate content volume, or the Studio tier ($15,000+) when you need custom workflows, ecommerce, member portals, or AI agents wired in. Includes CMS setup, content modeling, schema generation, content migration, and team training. Free 24-page audit will scope it.
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We rebuild small business websites for AI search and keep them ranked monthly. The audit is free, every price is published, and every site in the portfolio is live for you to open.

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