#AEO
23 articles tagged #AEO.
Google AI Optimization Guide Explained: 5 Myths It Rejects
Google's AI optimization guide says AI search is still SEO and lists 5 tactics to skip, llms.txt and chunking included. What it says, and what to change.
Does Your Website Matter in AI Search? 44.7% Still Check
Does your website matter in AI search? Yes. AI builds the shortlist, and a Sept 2026 survey found 44.7% of US buyers then check the brand's own site.
You're Getting Found in AI Search. Can You See Who Shows Up?
AEO gets you cited by ChatGPT and Perplexity, and the referral traffic follows. But that traffic is anonymous. A studio makes the case that getting found is only half the loop, and identity is the other half.
How to Measure AI Search Visibility
You can't grow what you can't see. A studio's free, vendor-neutral framework for measuring AI search visibility across ChatGPT, Perplexity, and Google's AI.
SEO vs AEO vs GEO: What Actually Gets You Cited
SEO earns clicks, AEO wins answer boxes, GEO earns AI citations. A studio breaks down the real differences and what we measured about which one wins in 2026.
What Is Generative Engine Optimization (GEO)?
Generative engine optimization (GEO) is how you get AI engines to cite your brand in their answers. A studio explains how it works and what actually moves it.
DNS-AID: How AI Agents Will Find and Trust You
DNS-AID is a brand-new IETF proposal to make AI agents discover and authenticate services through DNS itself. Here is how it works, how new it really is, and what it means.
FAQPage Schema in 2026: The Markup AI Actually Cites
Google removed FAQ rich results in May 2026, yet FAQ schema now matters more for AI. Here is how LLMs really use it, the dual-layer model, and how to implement it right.
Apple's Siri AI: What WWDC 2026 Means for Search
Apple just turned Siri into an on-device answer engine, powered by Google Gemini. Here is what WWDC 2026 changes for AEO, Spotlight, and app discovery, and what to do now.
What Google I/O 2026 Just Changed
The most consequential Search change in a decade, and what to actually do about it if you own a small-business website
The 2MB rule: how Googlebot truncates your page
Googlebot fetches up to 2 MB of HTML per URL for Search. Anything past that is silently truncated, and most sites have no idea
How to actually get cited in an AI Overview (it's not the same as ranking)
AI Overviews don't lift the page that ranks, they lift the page that answers. Here are the six mechanics that get you cited
Every structured data type Google still rewards in 2026 (and the 8 that don't)
Google quietly killed eight rich result types between 2023 and 2026. Here's the working list of what to ship now, and what to stop building
The 2026 Google SEO Reality
I read every page of Google's Search Central documentation, twice. Here's what most SEOs get wrong about how Google works in 2026
ChatGPT Referrals Convert at 9x Google. Your SEO Strategy Is Optimizing for the Wrong Platform.
ChatGPT referral traffic converts at 15.9%; Google organic converts at 1.76%. If your whole budget still goes to traditional SEO, you are optimizing for the lowest-converting source you have.
The $5,000-a-Month SEO Report Your Intern Could Write
You pay $5,000 a month for SEO. What lands in return is usually about 8 hours of work: one blog post, a few title tag tweaks, and a PDF. Here is the breakdown, and what strategic work looks like instead.
Your SEO Agency Is a Glorified Webmaster
65% of businesses are dissatisfied with their SEO agency. Here's why most agencies are still selling 2015 tactics in a world where 60% of searches end without a click. Here is what to do instead.
Your Website Is Invisible to AI — And That's Your SEO Agency's Fault
AI crawlers like GPTBot, ClaudeBot, and PerplexityBot read sites differently from Googlebot, and most websites are built in a way they cannot use. Here is why, and how to fix it.
What Is Answer Engine Optimization? The Complete Guide
The definitive guide to Answer Engine Optimization: what it is, how it differs from SEO, and why a business that wants to be named by ChatGPT needs one.
The Death of the Blue Link: Why B2B Brands Must Transition from SEO to AEO in 2026
A data-driven breakdown of how LLMs are eroding traditional search traffic, and why Answer Engine Optimization is the only viable path forward for B2B brands.
Why Your Enterprise Website Converts at 1% (And How to Fix It Without a Redesign)
A diagnostic guide for enterprise brands with high traffic but low conversion rates, covering the five conversion killers and the AEO-integrated fixes that turn visitors into leads.
The Blank Text Box is a Trap: Why Prompt Engineering is the New UX
We assumed smart users would write smart prompts, and we were wrong. Here is how we learned that prompt engineering belongs in the UX, not in the user's head.
Speaking at the Toronto B2B Marketing Community
Presenting on human-centered design and AI-powered web development at the Toronto B2B Marketing Community event.